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Practical, field-tested notes on AI, e-commerce and Meta Ads.
Seven AI automations I actually run in e-commerce, from product copy to support and pricing, with the ones worth your time and the ones I dropped.
A look at my real daily AI workflow: where ChatGPT and Claude actually save me time across campaigns and product catalogs, and where I still do the work myself.
The exact abandoned cart recovery flow I use to win back up to 20% of lost sales: timing, messages, and the small details that decide whether it works.
An honest PrestaShop vs Shopify comparison for 2026 from someone who runs both: real costs, control, SEO, and the moment migrating actually makes sense.
How I keep Meta Ads ROAS-positive in 2026 despite broken tracking: server-side data, account structure, and reading results when the pixel lies.
The creative testing framework I use to find winning Meta ads and scale them without burning budget: angles, hooks, reading data, and knowing when to scale.
